Brian A. Hall is a member of Traverse Legal, PLC and the managing partner of its Austin, Texas office, doing business as Hall Law.  He has represented enterprise Internet and technology companies, tech startups and brand owners throughout the world with their Intellectual Property and Internet Law issues, including such areas as digital and social media, advertising and promotions, privacy and data matters.  Brian regularly advises clients on the acquisition of, enforcement of, licensing and monetization of intellectual property, and he has extensive experience with countless corporate transactions involving an entity's business-critical IP. 

Brian has served as outside general counsel, including in-house in a secondment role, for Austin, Texas based WPEngine, Inc. from 2014-2015 as well as Notley Ventures from 2015-present.

Brian has also litigated cases across the United States involving trademark, domain name, copyright, software trade secret, online defamation and privacy/personal rights issues.  He is a regular author and speaker on legal topics of particular interest to technology companies given his background as an IT Consultant with the global IT firm Accenture.  Brian has been chosen by his peers as a Rising Star in Intellectual Property, as rated by SuperLawyers, for the years 2010-2017.

Brian is also a limited partner in StartupRunner, a seed stage venture capital fund and is an active angel investor with the Central Texas Angel Network (CTAN).  He regularly mentors and advises entities at all stages of the startup ecosystem.  He is also a member of the Steering Committee and CLE for the Global Entrepreneurial Bar Association.